The Experts of Facebook Conversion ad
Facebook Ads is always looking to develop new ways for brands to improve their metrics and grow their success, whatever that may look like.
In fact, the average Facebook Ad conversion rate across all industries (9.21%) is more than double Google’s average search conversion rate (4.40%):
Less than 500-pixel events monthly — build up more data and an online customer base before you start using conversion optimization
500-10,000 pixel events monthly — start experimenting with conversion optimization and intent-based targeting
More than 10,000-pixel events monthly — make conversion optimization the focal point of your advertising strategy